Why would you take risks with your revenue?
Just think how much more successful your business could be if you could substantially grow your bottom line profits, simply by improving the skills of your sales team.
When business conditions are tough, improving the performance of the ‘underperformers’, those sales people who almost make target, but never quite manage it, becomes business critical. Why? Because they cost the same as the over-performers, so the impact is that every penny they are below target, is virtually a penny off the bottom line.
The chart above represents the normal distribution of sales people in an organisation, with over 68% sitting in the 80% to 100% performance group
The problem is that sales managers spend over 60% of their time supporting the superstars, those who consistently deliver significant well over target performances and, removing the laggards, those poor performers who need to be managed out of the business. So, it doesn’t leave much time for growing the underperformers.
This is where Fit-4 wins, delivering a detailed and role specific personal development plan for each sales person, focusing only on the skills that drive up revenue in their role; and it does this without taking up valuable sales management time!
Click to see how one of our own reseller partners has changed the way they do business to help their clients cope better with the current market conditions


